Microsoft.

In the brand's popularity, Microsoft Salip Google.
Microsoft finally managed to overtake Google in the survey about the popularity of the brand in the UK Superbrands. The annual survey included 500 business brands in the UK and terpuncak put Microsoft on top rival, Google. Google is there at the top in 2009, fell from his pedestal to the fifth position.

10 great position in the survey revealed three technology companies. This amount is one less than in 2009. Nokia and Sony have been evicted by the Blackberry, which jumawa in third position.

Technology companies usually get a good position in this survey, mainly because of the nature of the stop-shop product. You are more likely to use Microsoft or Google's products than Virgin Atlantic, which in the survey was in position between the Blackberry and Google.

The survey itself is trying to find out what brands are strongly embedded in certain communities and measure the effectiveness of marketing departmene respectively. But it is surprising to see Apple have also entered into the major leagues. But since that was consulted business people, maybe they were not captivated by the brand.